How Much Does Fresh Dog Food Cost?

Fresh dog food typically costs between $2 to $10 per day depending on your dog’s size, activity level, and meal plan. According to the American Kennel Club (AKC), fresh diets tend to cost more upfront than kibble but can help save money in the long run by promoting better overall health. At Ollie, our fresh dog food starts at less than $4 per day for small dogs and averages around $8 per day for fully customized meal plans.

Fresh Dog Food Pricing Quick Facts:

• Small Dogs (Full Meals): Starting under $4/day with Ollie
  
• Ollie Fresh Plans: From $1.57 per meal (Full Plan) or $1.00 per meal (Half Plan)
  
• Recipe Options: Beef, Chicken, Turkey, Pork, and Lamb recipes
  
• Flexible Plans: Choose full or half meals based on your budget and dog’s needs

How Much Does Fresh Dog Food Cost

The cost of fresh dog food can vary widely, typically ranging from $2 to $10 per day, depending on several factors:

• Your dog’s size and weight: Larger dogs need more calories, which increases the amount of food — and the cost.
  
• Meal portion size and calorie needs: Puppies, active breeds, or dogs with special health needs may require larger or more nutrient-dense meals.
  
• Ingredient quality: Meals using 100% human-grade meat, vegetables, and grains often cost more than basic commercial options.
  
• Recipe choices: Premium proteins like lamb or turkey can raise costs compared to chicken or beef recipes.
  
• Brand and service: Personalized, freshly cooked, delivered-to-your-door services (like Ollie) often offer better quality but come with a different price point compared to mass-market options.
  

At Ollie, we work to make fresh, premium dog food more accessible. Our personalized meal plans start at less than $4 per day for small dogs and average around $8 per day for fully customized full-portion plans for larger breeds.

Fresh food costs more than kibble but offers higher nutrient density and fewer fillers.

A veterinarian at the American Kennel Club, Dr. Nell Ostermeier, DVM, CVA, FAAVA, believes that fresh dog food provides a superior nutritional diet compared to traditional kibble. He says “All kibble is highly processed. So, if you choose to feed your dog kibble only, you are choosing to feed all processed food, all the time,” Dr. Ostermeier said, adding a kibble-only diet could dehydrate dogs over time. “This does not make sense from a health perspective for dogs or humans.”

At Ollie, every recipe is formulated by veterinary nutritionists to meet AAFCO standards for complete and balanced nutrition — helping you invest in your dog’s health without overpaying.

How Ollie’s Fresh Dog Food Pricing Compares

While many fresh dog food brands fall at the higher end of the price range, Ollie offers high-quality fresh meals at a more affordable price point — without sacrificing quality.

Unlike many competitors, Ollie allows for complete customization between full fresh dog food plans, half fresh plans, and mixed fresh + baked dog food plans to provide human grade dog food at an affordable price.

Here’s how Ollie’s plans break down based on your dog’s size:

Why Choose Ollie For Fresh Dog Food

• High-Quality Ingredients: Every Ollie recipe is made with real meat, fruits, veggies, and grains—never any fillers, by-products, or artificial additives.
  
• Personalized Meal Plans: We tailor every plan to your dog’s age, breed, weight, and activity level—so your pup gets exactly what they need, at every life stage.
  
• Flexible Delivery & Easy App Management: Choose between full or half meal plans to fit your budget. Easily manage your subscription, update your delivery schedule, and change addresses right from the Ollie app.
  
• Freshness Guarantee: Our meals are gently cooked, made with 100% human-grade ingredients, and shipped fresh to your door—ready to serve.
  
• Proven Health Benefits: Thanks to data from our Health Screening program:
  • 100% of dogs saw firmer, healthier poop within 3 days
  • 80% of dogs reached a healthy weight within 2 months
    
• Health Screenings & Ongoing Support: Ollie’s Health Screenings offer a unique, data-driven look into your dog’s health, tracking outcomes like stool quality, weight progress, and overall wellness.
  

Expert Guidance as Your Dog Grows: Get personalized feeding adjustments from the Ollie Health Team as your dog’s needs evolve—plus unlimited weight screenings via the Ollie app to make sure your pup stays on track.

Fresh Dog Food Costs vs. Kibble vs. Raw: How Prices Compare

When choosing the best diet for your dog, cost is often an important factor. Here’s a quick comparison of how fresh dog food pricing stacks up against other popular options:

Key Point:

• Kibble is typically the cheapest but may not offer the same health benefits as fresh food.
• Raw diets are typically the most expensive and can be difficult to safely store and service to dogs.
• Fresh food, like Ollie, offers a balance between affordability, premium quality, and safety — making it an increasingly popular choice for health-conscious dog owners.